IVECO presents its new light and heavy ranges to the Turkish market at a press event in Antalya

  • 19-FEB-2020

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The on-road IVECO S-WAY is the first vehicle in the new IVECO WAY heavy range, developed to deliver a complete package of features focused on the driver and on sustainability, making drivers feel “I’m unstoppable”.

The New Daily is the commercial vehicle that will ‘Change your business perspective’, setting new standards in the driving experience and making important strides towards autonomous driving and enhanced safety features.

IVECO Turkey presented today the new IVECO S-WAY heavy vehicle for on-road missions and new Daily light commercial vehicle in a press conference held in Antalya Belek.

At the event, IVECO Turkey general manager Hakkı Işınak commented: Today we are presenting a major change in our offering for the light and heavy segments with two new product ranges that address the key megatrends that are driving our industry: digitalization, automation, electrification and servitization. The IVECO S-WAY, which is the first in our new IVECO WAY heavy range, and the New Daily turn these trends into opportunities for our customers and their businesses. The highly customer-centric approach to developing these ranges results in vehicles that set new standards in on-board living and driving experience, as well as a host of benefits for the owner and fleet manager.”

IVECO Turkey marketing and product manager Tansu Giz added:With this launch, the brand is introducing its new IVECO WAY heavy range, which marks a strong shift towards providing customers with an integrated transport solution, economically and environmentally sustainable. In the light range, the New Daily builds on the strengths of its heritage to deliver on performance, sustainability and low Total Cost of Ownership. All this comes with a complete range of Advanced Driver Assistance Systems that enable the driver to focus on the job, which requires an increasing degree of multitasking, and improve their safety. The New Daily sets new standards in on-board living and driving experience and makes important strides towards autonomous driving and enhanced safety features.”

IVECO S-WAY: the IVECO heavy truck for the next decade

The new IVECO S-WAY delivers the top-level uptime, efficiency and productivity that logistics operators need from their fleets, together with a new cab entirely redesigned around the driver’s and the owner’s needs. 

The driver-centric design of the new cab provides first-rate living and working conditions with a spacious environment, outstanding driving ergonomics, and a well-planned layout that combines functionality with comfort. The design also addresses driver safety with the reinforced structure (ECE R29.03 cab crash compliant) and much improved visibility all around and in all conditions.

In redesigning the cab from the ground up, IVECO has taken every opportunity to deliver cost savings and productivity gains to the benefit of the owner’s profitability. The new design optimises aerodynamic performance, further increasing the vehicle’s excellent fuel efficiency by up to 4%. Also contributing to the low Total Cost of Ownership are design features such as the multi-piece bumper that dramatically reduces repair costs, as only the affected part needs to be replaced in the event of damage.

The new IVECO S-WAY combines low TCO with an outstanding sustainable performance, achieved with the exclusive HI-SCR after-treatment system and through exceptional fuel efficiency. The range includes the only natural gas powered heavy-duty truck designed for long-haul transport, the IVECO S-WAY Natural Power.

New Daily: the commercial vehicle that will ‘Change your business perspective’

In 40 years of success, the Daily has become a brand, recognised for its uniqueness and as the headliner in its segment. The New Daily builds on the strengths of this heritage to deliver on performance and sustainability, which come hand in hand with fuel efficiency and low Total Cost of Ownership, as well as a wide range of services with the flexibility to provide a tailor-made solution – all of it to the benefit of the customers’ profitability.

The New Daily offers a full set of Advanced Driver Assistance Systems and enhanced safety features, while providing the best-in-class on-board living comfort and driving experience.


With its advanced features and engine technology, the New Daily delivers up to 10% fuel savings in urban missions and achieves significant reductions in maintenance costs, which can be up to 10% lower in urban transport.

Antalya,19 February 2020