Iveco to showcase extensive range at 2017 Brisbane Truck Show
Showgoers will have access to a wide selection of trucks and vans spanning the light, medium and heavy duty weight categories including several new models on public display for the first time.
Among the new vehicles will be the Euro6-rated Daily 7 tone van which not only boasts an extremely clean-running engine, but also introduces even greater safety features such as a Lane Departure Warning (LDW) system to the Daily’s already impressive standard offerings.
Another model making its show debut is the recently-launched E6 Eurocargo. Having been awarded International Truck of the Year-2016, the new Eurocargo provides the premium levels of comfort, safety and efficiency befitting one of Europe’s best-selling medium duty trucks.
Also representing the Iveco medium duty range is an ACCO. Manufactured in Australia using 85 per cent local content, the ACCO is a trucking industry icon and provides buyers the chance to customise its specifications along the assembly line, potentially saving owners thousands of dollars during the body build process.
In the heavy market, on show will be a Powerstar 6400 HD, Stralis ATi and Stralis AS-L Series II. Both the Powerstar and Stralis AS-L models are manufactured locally using 60 and 55 per cent local content respectively.
With Iveco’s recent appointment as the exclusive distributor of INTERNATIONAL Trucks in Australia, the stand will also be bolstered with three new ProStar models in day, sleeper and extended cab variants.
Showgoers with an interest in off-road applications will be able to get up close to the popular Daily 4x4. The Brisbane Truck Show display truck is a dual cab model and features a range of modifications including bull bar, snorkel and auxiliary lighting.
Additionally, the stand will feature a merchandise area and also play host to the star drivers from the Red Bull Holden Racing Team.
Iveco Marketing Manager, Darren Swenson, said attendees at this year’s show would not leave the Iveco stand disappointed.
“From the passenger car licence Daily models through to road train prime movers, Iveco has one of the broadest truck ranges available in the Australian commercial vehicle market, and the Brisbane Truck Show stand provides an excellent representation of this expansive product lineup,” Mr Swenson said.
“This year we’re also excited to launch the much anticipated INTERNATIONAL ProStar range. We see the ProStar as complementing the Iveco line-up and providing our customers and prospects with an even greater choice.
“It’s also pleasing to re-embed the INTERNATIONAL brand at its traditional Melbourne home, a site that Iveco has occupied since 1992.”
Please visit the Iveco Trucks at stand 49 at this year’s Brisbane Truck Show.
10 April, 2017
Roberto AgostiniAMEA IVECO Brand Marketing ManagerSwitzerlandROBERTO.AGOSTINI@iveco.com+41 919853898
Elena MascarelloAPAC IVECO Press OfficeItalydel.firstname.lastname@example.org+39 0110071350