• 02-JAN-2014

New Holland Donates More Than $50,000 to Fisher House


Funds generated as part of True Blue Salute program

New Holland Agriculture and Construction announced today a donation of $57,800 to the Fisher House Foundation. The funds were generated as part of the True Blue Salute program that ran from September 11 to November 11, 2013.

“We’re proud to support the Fisher House Foundation and the great work that they do on behalf of our military families,” says Abe Hughes, Vice President, New Holland North America. “The goal of the True Blue Salute program is to support Fisher House and recognize the courage, service and sacrifice so many people make every day to keep us safe and free.”

Through the True Blue Salute program, New Holland offered a $911 “Thank You” coupon off selected models of New Holland Agriculture and Light Construction equipment to members of our Armed Forces, Police Officers and Firefighters, as well as their families.  In addition to the “Thank You” for military and first responders, New Holland donated $250 to the Fisher House Foundation for each qualifying model sold under this program.

Since January 2012, New Holland has raised over $1.2M for the Fisher House under similar True Blue Salute programs.

“We’re very thankful to New Holland not only for this donation, but for the contributions they have made to the Fisher House Foundation,” says David Coker, President of Fisher House Foundation, Inc. “The Fisher House Foundation provides a network of comfort homes where military and veterans’ families can stay at no cost while a loved one is receiving treatment, and contributions from New Holland go a long way to helping us achieve our goals.”

NEW HOLLAND, Pa. -- January 2, 2014


  • Chris Ballentine
    Public Relations, Social & Digital Communications Specialist, North America
    United States
    +1 717-355-4507