Iveco Stralis to be featured in Warner Bros. Pictures’ upcoming action adventure Batman v Superman: Dawn of Justice
The Iveco Stralis Hi-Way, “International Truck of the Year 2013”, will be featured in the highly anticipated film, Batman v Superman: Dawn of Justice, opening worldwide beginning March 25, 2016. The inclusion of Iveco’s heavy-duty commercial vehicle is part of a one-of-kind co-branded partnership between CNH Industrial sister company Fiat Chrysler Automobiles (FCA US LLC) and Warner Bros. Pictures.
CNH Industrial has partnered with its sister company Fiat Chrysler Automobiles North America (FCA US LLC) to provide vehicles for director Zack Snyder’s Batman v Superman: Dawn of Justice. The film, which stars Ben Affleck and Henry Cavill is set for worldwide release beginning March 25, 2016, from Warner Bros. Pictures.
The unique alliance between FCA US LLC and Warner Bros. Pictures for this film includes the appearance of commercial vehicles from CNH Industrial brand Iveco. The heavy-duty Iveco Stralis Hi-Way makes its cinematic debut in a high-speed chase scene alongside the iconic Batmobile.
With much of the action in Batman v Superman: Dawn of Justice being captured in and around FCA’s own backyard of Detroit, product integration was organic to the filmmakers’ vision, and FCA and CNH Industrial’s extensive brand and product portfolio allowed the companies to address nearly every vehicle need for the film. In addition to Iveco’s Stralis heavy-duty commercial vehicle, the film’s fleet includes Jeep, Dodge, Chrysler, FIAT, Alfa Romeo and Maserati vehicles.
London, March 14, 2016
MORE FROM CNH INDUSTRIAL CORPORATE
CNH Industrial New Holland, Pennsylvania, USA plant achieves Bronze Level designation in World Class Manufacturing
Case IH, STEYR and New Holland Agriculture all awarded “Machine of the Year” titles at Agritechnica 2017
CNH Industrial N.V. announces the closing of its notes offering of $500 million 3.850% notes due 2027
Laura OverallCorporate Communications ManagerUnited Kingdomlaura.firstname.lastname@example.org+44 (0)207 7660 338+44 (0)7725 632 959
Alessia DomanicoCorporate CommunicationsUnited Kingdomalessia.email@example.com+44 (0)207 766 0326+44 (0)77 2563 2956